Privacy Policy

At Defensible Ballistics Ltd (Defensible Ballistics), we value the privacy of every visitor to our website and every customer. To ensure transparency, please take a moment to review our privacy policy and understand how we use and safeguard the information you provide.

When you make a purchase or use our website, you may be asked to provide personal information. Additionally, we may collect data about your website usage, as well as information from any messages or correspondence you send us.

Rest assured, we will securely store your personal information and only use it in compliance with GDPR laws. Our primary purpose for using your personal information is to provide you with the requested information and services. However, we may also use it to inform you about other products and services that may interest you. If you prefer not to receive future communications from us, please let us know by writing to us at: Defensible Ballistics Ltd, Little Cauldham Farmhouse, Cauldham Lane, Capel-le-Ferne, Folkestone, Kent, CT18 7HQ, or by email at info@defensible.co.uk. You can also unsubscribe using the button at the bottom of our emails.

Please note that Defensible Ballistics Ltd reserves the right to modify this policy at any time. Any changes will be posted on this page.

Should you have any questions or concerns regarding our privacy policy, please do not hesitate to contact us at: Defensible Ballistics Ltd, Little Cauldham Farmhouse, Cauldham Lane, Capel-le-Ferne, Folkestone, Kent, CT18 7HQ, or by email at info@defensible.co.uk.

SHARING DATA

Unless required by law, we will not share, sell, or distribute your personal information without your consent. We will never disclose your personal information to third parties for marketing purposes. Occasionally, we may ask you to complete questionnaires related to your personal interests. By using our site, you understand and accept that your data may be used for such purposes.

GDPR

Under GDPR laws, you have the right to access and review the information we hold about you. If you believe any changes are necessary to ensure accuracy or keep it up to date, please contact us at: Defensible Ballistics Ltd, Little Cauldham Farmhouse, Cauldham Lane, Capel-le-Ferne, Folkestone, Kent, CT18 7HQ, or by email at info@defensible.co.uk. You can review, edit, or request deletion of your information free of charge, and we will respond to your request within 30 days.

SESSION

During your visit to our website (a session), we may use cookies to identify your computer. These cookies help us monitor website usage and personalise the content for you. Rest assured, the cookies do not contain any personally identifiable information. If you prefer not to receive cookies in the future, please let us know.

COOKIES

Please be aware that as you use our websites, mobile sites, or apps, we may collect information using cookies in order to enhance your user experience.

WHAT ARE COOKIES?

Cookies are small files that are downloaded to your computer, mobile device, or tablet when you visit a website. When you revisit the website, your web browser sends these files back to the site, allowing it to recognise you, retain your settings, improve site performance, and personalise your experience. It is important to understand that cookies cannot access your computer, install programs, or transmit viruses.

The use of cookies can be categorised into four main groups:

1. Essential Cookies: These cookies are necessary for the proper functioning of the website. Examples include remembering items in your shopping basket and maintaining your logged-in status while navigating different pages.

2. Analytical Cookies: To ensure our content remains up-to-date, relevant, and tailored to our customers' preferences, we track website traffic. This helps us identify any errors or missing pages. The data collected is anonymous and analysed in aggregate, without identifying individual users. Analytical cookies track metrics such as time spent on the site, browsing paths, and referral sources. They do not collect specific personal information but provide insights into the behaviour patterns of our customer base as a whole. These cookies may also be used to notify affiliate sites about visitors referred from our website.

3. Beneficial Cookies: Some cookies enable the website to remember your preferences and choices, such as language selection, email opt-in/out status, mobile template selection, form completion history, and tailored content based on your previous interactions. These cookies aim to provide a more personalised and convenient experience for you.

4. Online Behavioural Advertising (OBA): Cookies may be used for advertising purposes. OBA cookies serve to customise the relevance of the advertisements you see, limit the frequency of repeated ads, and segment customers into groups with similar interests. This allows us to provide a more suitable experience and deliver content that aligns with your preferences. OBA may also be used to advertise our own products and services. It is important to note that OBA cookies do not collect personal data but rather utilise your browsing history on specific sites to tailor future content. The data collected remains anonymous and is only accessible to you and the website that placed the cookies. We do not sell your data or behavioural information to other companies, and all insights gained through cookies are kept confidential.

HOW DO I OPT OUT OF COOKIES?

To opt out of cookies, you can adjust your browser settings to manage or delete active cookies. However, please be aware that disabling cookies may result in reduced functionality and may prevent certain websites from working properly. Most browsers offer options to block cookies from specific websites or third parties, allowing you to only accept them from trusted sources.

Here are some links that provide information on cookie settings for specific web browsers:

Please note that these links provide general guidance and may vary depending on the version and settings of your specific browser.

EMAIL MARKETING

If you have subscribed to our email updates and wish to opt out of cookies used in email marketing, you can do so by clicking the "Manage Your Subscription" link at the bottom of any marketing email you receive from us. This link will allow you to unsubscribe from our database and stop receiving further marketing emails.

OPT OUT OF ONLINE BEHAVIOURAL ADVERTISING

If you would like to override cookies, particularly those affecting Online Behavioural Advertising (OBA), there are third-party solutions available. It is important to note that these solutions use their own cookies, so if you choose this method, you cannot simultaneously delete cookies in your browser.

One such solution is offered by the website http://www.aboutads.info/choices. This website provides information and tools to manage and opt out of targeted advertising cookies from participating companies.

Additionally, Google provides its own Opt-out plugin for Chrome, Internet Explorer, and Firefox. This plugin allows you to control personalised ads and opt out of certain Google advertising services. You can find more information and download the plugin on the Google Ads Settings page.

Please be aware that while these solutions can help manage cookies for targeted advertising, they may not cover all cookies used on websites or within specific applications.

OPT OUT OF ANALYTICAL COOKIES

We only use Google Analytics as an external tool to measure site traffic and behaviour. If you would like to opt out of Google Analytics, please visit https://tools.google.com/dlpage/gaoptout. This will provide you with an opt-out browser add-on that prevents your data from being collected and used by Google Analytics.

SECURITY

Defensible Ballistics implements industry-standard security measures to protect user data from unauthorised access, disclosure, alteration, or destruction. We regularly review and update our security protocols to ensure the ongoing safety of user information.